If you’re not yet familiar with a tech company called Text Republic, then it’s our ambition to change all that. Text Republic is an exciting Irish start-up backed by over €.5m in funding from VC’s and Angel Investors – people who know how to spot real potential.
At the heart of Text Republic is a unique SMS marketing platform that drives instant revenue and encourages customer loyalty. Text Republic is already profitably engaged with over 400 small Irish businesses, but in order to capture a share of the UK market, they realised they needed to shift their brand presentation and presence up a gear. That’s when they called RichardsDee.
Our work highlights how expertly branding digital services can result in customer uptake.
Text Republic brings people together; buyers and sellers, retailers and consumers, communities and commercial concerns. Our brand proposition ‘Bringing your community to you’ captures the very essence of the Text Republic platform and service offering. Striking visual standout is created by way of a ‘megaphone’ identity icon as a sure-fire means of getting the message across.
We reviewed the world’s leading digital brands and adopted a vibrant palette that provided cut-through from the competition and delivered impact and differentiation in one go.
Through our work, we also highlighted the importance of branding digital services. Text Republic has added 260 new customers to their UK client portfolio. Importantly, the company credits our brand development as a core driver of their success.
Now that is something to shout about