Bord na Móna  

The Bord na Móna story

An insight into our process for strengthening the brand of one of Ireland’s most iconic companies

Bord Na Mona has ambitious plans to become number one in each of their chosen segments, employ 3,000 people, turnover in excess of €1billion by 2030 and reposition the business as global leaders of the future.

We were invigorated by Bord Na Mona’s ambition. But we knew their current brand experience was not up to their new vision.