Designing Meaningful Change
We combine strategic and creative thinking to connect brand to business strategy enabling multinational organisations to reach their full potential.
Brand-led change
Brand
Strategy
Developing the process and foundations to navigate and set direction for brand-led decisions.
Brand
Design
Creating and developing the names, identities and assets to express and experience the brand, established by the brand and business strategy.
Brand
Engagement
Internal activities and communications to motivate, energise and guide employees on why and how to champion and articulate your brand.
Brand
Communications
External communications and activities within marketplaces to get famous, build loyalty and create standout customer experiences.
Selected work
BASF
A brand centric approach to
crop protection and retailer relationships
Uniquely
Experience Uncommon
Uisce Éireann
Transforming Ireland’s national water utility
Debra
Uniting for Change
Meili
Rewriting the rules
of mobility distribution
Sector expertise
Food & Agriculture
Travel & Tourism
Energy & Utilities
Retail, Consumer & Lifestyle
Professional & Services
A collaborative process from the outset, RichardsDee worked hand in hand with our team to create a global brand fit to take us beyond the horizon, enabling us to define our unique role in the world. A brand that encapsulates and drives us – to inspire food and nourish life.
Catherine Keogh
Head of Corporate Affairs and Brand, Kerry
RichardsDee partnered with us from the early stages of the BID process to develop a compelling brand that would reflect our vision for a more equal society. Their diligence, strategic approach and creativity were second to none through the entire process.
Peter Hendrick,
CEO, NBI
RichardsDee built a brand for Openet that has elevated our standing in the market. The brand idea demonstrates who we really are and what we stand for. This has given the company more pride and self-belief. RichardsDee deliver results and are a pleasure to work with.
Niall Norton,
CEO, Openet