Designing Meaningful Change

We combine strategic and creative thinking to connect brand to business strategy enabling multinational organisations to reach their full potential.

Brand-led change

Brand
Strategy

Developing the process and foundations to navigate and set direction for brand-led decisions.

Brand
Design

Creating and developing the names, identities and assets to express and experience the brand, established by the brand and business strategy.

Brand
Engagement

Internal activities and communications to motivate, energise and guide employees on why and how to champion and articulate your brand.

Brand
Communications

External communications and activities within marketplaces to build loyalty and create standout customer experiences.

Selected work

  • Level Health

    The simpler, smarter insurer.

    Standing out and creating simplicity in the health insurance industry.

  • Terraplex

    Advanced Technology. Productivity Accelerated.

    Building a brand for the Midwest’s next autonomous and precision farming leader.

  • International Living

    Discover Your Place in the World

    Architecting a seamless digital brand experience for one of the world’s leading overseas living advisors. With an estimated 9 million Americans living overseas, International Living needed a refreshed brand identity and digital strategy to future-proof and position itself for success.

  • Kerry

    Beyond the Horizon

    Global rebrand of a €7.2 billion company with a workforce of over 22,000 people. Kerry needed to refresh and future proof its global brand strategy and identity to support its business intent and ambition.

  • BASF

    A brand centric approach to crop protection and retailer relationships

    As one of the big four crop protection companies in North America – BASF are a solutions-orientated brand rooted in innovation and connectedness.

  • Uniquely

    Experience Uncommon

    Creating a distinctive brand identity centred around experience

  • Uisce Éireann

    Transforming Ireland’s national water utility

    Creating a galvanising, fluid and unifying new brand system. One as vitalising as the services Uisce Éireann delivers.

  • Debra

    Uniting for Change

    Creating a brand of bold hope for everyone with skin as fragile as a butterfly wing.

  • NBI

    Building a Limitless Ireland

    Brand strategy, naming and brand identity for one of the most ambitious government broadband plans in the world, NBI is building the foundations of a limitless future for citizens across Ireland, irrespective of where someone choses to live.