Empowering Irish Manufacturing with FactoryXChange: Leading the Digital Transformation Revolution

FactoryXChange, a new European Digital Innovation Hub (EDIH) that is helping to accelerate digital transformation and make advanced technologies accessible to manufacturing startups and SMEs across Ireland. FactoryXChange is about adopting the latest technology, advancing industries, reshaping education, and propelling society forward through technology.

FactoryXChange recognised that to drive their digital transformation mission, they needed a brand strategy that would give direction and communicate the offer with clarity, and a distinctive visual identity that would stand out in a eco-system of many business support and funding organisations. To do this we were tasked with four key deliverables:

  1. Customer first approach: Enabling a commitment to a customer centric approach that understands the needs and challenges that resonates with SME’s in the manufacturing sector.
  2. Brand strategy: We developed a process that included a series of collaborative consortium workshops that explored the brand’s essence. and identified what set them apart. The collaborative workshops provided a chance to fully understand the needs of the target audience and how we could position FactoryXChange to connect with them.
  3. Visual identity: Crafted with innovation, sustainability, and progress in mind, FactoryXChange’s visual identity incorporates design elements, a carefully chosen color palette, and a logo that stand out in the ecosystem of business support organizations. The design reflects their commitment to driving digital transformation.
  4. Tone of voice: We established a tone and voice that permeates all communication channels consistently, effectively conveying the brand’s message. This ensures a unified brand experience for all stakeholders.

Driving Digital Transformation

With input from consortium workshops and stakeholder engagement we developed four key pillars to communicate how, FactoryXChange is committed to driving digital transformation across a range of sectors:

  1. Community for Change: FactoryXChange brings together a community of businesses, innovators, and experts, all sharing a common goal – to advance digital transformation in manufacturing and beyond. This collaborative effort fosters innovation and progress.
  2. One-Stop-Shop for Digital Needs: From artificial intelligence to robotics, cybersecurity to supply chain management, FactoryXChange offers a comprehensive range of services to meet the digital needs of the SME manufacturing sector.
  3. Tech Translators: FactoryXChange goes beyond advocating for technology; they act as tech translators, bridging the gap between advanced technology and everyday people. This approach makes technology accessible, actionable, and impactful
  4. Creating a Sustainable Future: Sustainability is a cornerstone of FactoryXChange’s mission. They not only adopt advanced technology but harness it to create a sustainable future for businesses, communities, and the environment. This commitment extends to every aspect of their operations..

Positioning FactoryXChange for Success

Built around the idea of ‘Manufacturing Digital Transformation,’ FactoryXChange’s brand identity places them at the forefront of digital transformation, with a specific focus on manufacturing 4.0

The new brand identity is built on the concept of their role as a connector and catalyst for change. This informed the design of a strong and confident new logo. To ensure FactoryXChange has an accessible and simple design narrative the overall system utilises and stripped back colour palette of black and white, with a yellow and green gradient that serves as a metaphor for change and forward momentum.

The challenge was to create distance from competitors and stand apart from each individual consortium member with no single member dominating.

Switcher.ie acquisition demonstrates a strong brand is a valuable asset 

We are delighted that our friends at Switcher.ie have been acquired by Mediahuis. Our work with Switcher.ie to reposition, rename, and rebrand from U-Switch highlighted the importance of creating an accessible identity that embodied the company’s mission and unique positioning. Much like our collaborations with Openet, 4Site, Dubray, and TDS to name a few, this acquisition demonstrates the long-lasting value of a strong brand persona. Switcher director Carl Gaywood notes in the Independent “the quality of the Switcher platform and brand is truly outstanding”. Well done Switcher.ie on this achievement.  

RD Rewind – October


At RichardsDee, the team are working across a diverse range of branding programmes so we’ve created RD Rewinds; a way to showcase the projects we’ve been proud to lead over the month. First up, October!

SEAI Energy Awards

The SEAI Sustainable Energy Awards recognise and reward excellence in all aspects of energy efficiency and renewable energy. As proud brand partners to SEAI, we’ve worked on this critical showcase of energy innovation and sustainable energy for over five years. From event branding and stage design, to signage and presentation development, we were delighted to support on this year’s event which saw Veolia, Bus Éireann, Johnson & Johnson Vision Care Ireland and Wren Urban Nest amongst the worthy winners. A huge congratulations again to all those who were nominated, and to all of this year’s winners!

Furthr Festival

October 21st saw over 1,600 ambitious founders, investors and enterprises gather at Furthr Festival to explore global challenges and the role of tech in finding the solutions. With over 100 speakers across five stages it was a high octane day focused on big topics like opportunity drivers, scaling businesses, sustainable innovation and emerging tech. Having led the rename and rebrand of Dublin BIC to Furthr, we were delighted to develop the name, proposition, identity, architecture and experience for Furthr Festival. A destination that really celebrates where Innovation, Tech and Sustainability collide.

Read more about the rebrand here.

RichardsDee shortlisted for FOUR Transform Awards

We are excited to announce that we have been shortlisted for FOUR Transform Europe Awards. The global brand development awards recognise creativity and strategic thought, and place real emphasis on the impact of the work.

“The calibre of submissions has been outstanding and this year has been very competitive. It is absolutely fantastic to see RichardsDee once more reach the shortlist in not just one, but four categories.”
Andrew Thomas, Transform

Our work with Dublin Bus on DoDublin has been shortlisted for Best Brand EvolutionBest Creative Strategy and Best Visual Identity in the Travel Leisure and Tourism Sector. Read the full case study here.


Our work with Bewley’s on Ireland’s Biggest Coffee Morning for hospice has been shortlisted for Best Visual Identity from a Charity, NGO or Not-For-Profit category. Read the full case study here.


“We are delighted to be shortlisted again for awards that recognise the transformative impact branding has on business, and industry. The Transform Awards are important awards for us for many reasons; a key one being the way their jury is structured by client side professionals who vote on commercial performance and disruption balanced with excellence in execution. This is our second consecutive year in the shortlist which is testament to the energy, focus and determination of both our own team and the clients who trust us with their brands”
Celine Dee, Co-Founder, RichardsDee


About Transform Awards

Transform is a publishing and events brand dedicated to the global rebranding and brand development industry. The Transform Awards celebrate the best in rebranding, employer brand strategy and brand development in Europe.

“Internationally, rebranding and brand development has become a catalyst for successful business. As opportunities ripen, this year’s Transform Awards Europe 2018 shortlist catalogues the leaps and bounds that brand development work is continuing to make. The shortlists quintessentially represent not only the impact of imagination, but also how creativity can elegantly meet strategy, thriving on nostalgia, mystery and striking imagery.”
Andrew Thomas, Transform

Mind Over Matter

Did you know that creatives are 25% more likely to suffer from a mental health issue in their lifetime, or that now, 1 in 10 people in Ireland are affected by depression?

Creating a stronger design community means facing these issues, putting a spotlight on mental health and how we deal with it as colleagues and agency principals.

It is our responsibility as a community to support each other which is why we are proud to give our time for Mind Over Matter on November 2nd, a national day of design in aid of mental health. The day is dependent on the design community giving their time, and businesses engaging and paying a fee that is donated directly to Aware.

How it works
For a fee of €60 anyone from an established business to a start-up or an entrepreneur can book a consultation hour with a designer. The fee goes straight to Aware, while during the hour you will find innovative solutions and discover new opportunities, while raising money for a great cause in your region.

We are delighted that three of our team are volunteering their services on the day

Why talk to a designer?
Designers are natural problem solvers who make it their business to be on the pulse of international design practices and thinking. It’s their dedication to innovation and creativity that translates into added value for your business, whether that’s through branding, production, user experience or manufacturing.

By embracing design it has been proven time and time again to add value to your business in ways that can end up creating competitive advantage and improving your bottom line.

Where
Two locations in Dublin and locations in Belfast, Cork, Limerick, Galway, Waterford, Tullamore, Dundalk and Kilkenny. Check out the Mind Over Matter website to find a venue close to you

Cannes Young Lions: Part Two

The Work— Part 2, Competition Day

Inevitably, fresh-faced we were not, and at 5am we were up and at it again, ready to tackle the main day of the competition, the minuscule sleep adding some clarity to our thoughts from the previous night.

After raiding the local Starbucks at opening time of all of its coffee and croissants we made our way to the basement of The Palais. There we were shown to our booth and we moved into ‘production mode’.

Surprisingly, the day itself ran relatively smoothly (if we do say so ourselves!). We had devised a schedule and broken down the key targets we needed to hit to meet our 8 o’clock deadline, which proved very beneficial. Through the day we managed to stick to this, using it as a helpful guide if we felt we were spending too much time on any one element of the project.

At one point during the afternoon when the effects of the previous sleep-deprived night were setting in, a representative from Getty Images arrived at our booth with a camera person to ask us a few questions about how the project was developing and how we were feeling, ‘tired’ was our answer. But a few miniature pastries from the lunch table did the trick for a sugar-kick and we managed to push through to the finish line, with time spare to proof read and ensure our printed piece was correct.

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Our final design system revolved around the concept of ‘A Unified Force For Good’, speaking to the idea of the collective mobilisation of the diverse people who come together in many ways to form the global population of women, who inspire and strive to create positive, real change for women and girls.

Taking inspiration from and evolving the assets currently in place in the UN Women logo, our new system for ‘Daughter’ sub-brands utilised a flexible system of graphic shapes and typography, created from these existing assets, but transforming them to allow for the development of new forms, and varied meanings.

We did it! We were finished! We handed over the fruits of our labour, a single A3 document, and it was now out of our hands, ready to be presented to an impressive panel of judges from internationally renowned design agencies like Brand Union, Future Brand and Planeta to name but a few.

Time for an Aperol Spritz.

Another Aperol Spritz. Pizza. Sleep.

The Win

As an eternal pessimist (realist, OK?), I (Emma) had no inkling that we would be in with a chance of winning the much coveted Gold Young Lion. Kyle was more confident, hoping that we may place somewhere, possibly a bronze. As we sat in front of the panel of judges, IAPI representatives by our side, we suddenly got a wave of nausea over us as they announced the winners and we felt something we hadn’t admitted  to ourselves all the way through the process…we really wanted this. Bronze was announced, not us. Silver, not us again, no chance. An then, to our utter disbelief the word ‘Ireland’ was called out as the winner of the Gold. The feeling that accompanied this disbelief was one of incredible euphoria, and immense pride that we had achieved this win while representing Ireland.

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We thanked the judges, shook hands, hugged our teammates and the IAPI team, shed some tears, and most importantly…called our moms (and the RichardsDee Team)! The feeling was incredible.

We were photographed, interviewed and congratulated and then left to our own devices to get ourselves organised for the awards ceremony that evening where we would be awarded, alongside our peers and the judging panel, with two gold medals, on a stage worthy of The Oscars, in a theatre filled with over 1,500 people. No pressure, right? The awards show was fantastic, showcasing the inspiring work of the other Lion winners in the Design category.

Afterglow

As the first Irish Gold winner of Cannes Young Lions in its 23 year lifespan, we were very very proud. Young Lions has been a wonderful opportunity for us to hone our skills and push ourselves to the boundaries of what we’re capable of. It’s also been an unbelievable experience, being immersed in the festival environment and being surrounded by the world’s best creative talent, and with our other teammates form Team Ireland, in the beautiful location of Cannes. We urge anyone considering entering to just go for it.

We want to thank our wider team at RichardsDee without whom, none of this would have been possible, the external mentors we had along the way- Steve Payne and James Beveridge, and the team at IAPI who were an organisational powerhouse, supporting us all in Cannes, no mean feat!

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Reinventing The Wheel

We recently had the pleasure of attending the launch of the new brand identity for The Wheel at their Annual Lecture & Dinner, at Croke Park’s Conference Centre. The new brand identity- designed by our Young Lions Emma and Kyle- coincides with The Wheel’s new strategy document, “Stronger Charities. Stronger Communities.” which outlines their plan for action towards 2020. The evening was inspiring, with lectures from the inimitable Professor Tom Collins and members of The Wheel, beautiful music from the High Hopes Choir and education around the challenges facing the sector disguised as a fun table quiz!

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The new brand hinges itself on the active citizenship that The Wheel encourages and strives to create in society, with the concepts of people power, diversity, inclusivity and progression at its core.

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Socialise Presents: The Studio Edition

Socialise hosted their Studio Edition at the Sugar Club on Wednesday night and we were delighted to be one of the agencies invited to present. The line-up was all about nine – 9 of Dublin’s top branding and design studios with 9 minutes each to present.

With an audience of almost 200 people, we presented the work we have completed on the re-brand of Bewley’s, telling the story from initial brand strategy through to the development of the brands assets and applications – such as packaging. Seeing a full house of designers, brand agencies, creatives, etc. was, in itself, inspiring and exciting. Being able to share our work with Bewley’s was a great way to reflect on a project that started over three years ago and is still a work in progress.

London Coffee Festival, April 2017

The first London Coffee Festival took place 6 years ago, on realising that London was rapidly becoming the most relevant and exciting city on the world coffee map. In its first year, the festival attracted 7,000 visitors and 100 exhibitors and was a huge success, so much so that it has grown every year and in 2017 over 30,000 coffee (culture) lovers packed out the Truman Brewery in Shoreditch over its 4 day stint to get in on the action.

Being the coffee fanatics that we are here at RichardsDee, we didn’t want to miss an opportunity to experience all things coffee and more, from both a retail and industry perspective. The festival was super busy this year as coffee culture grows, hosting sensory and immersive experiences, barista competitions, along with countless tastings and tutorials from the extensive world of coffee roasters and experts.

The stands and brands were brimming with enthusiasm from well known veterans in the coffee industry to new players popping up with new product developments and offering some interesting alternatives to coffee such as Turmeric Lattes (our drink of the moment), Matcha Teas and Coffee spread – Have your espresso and eat it too!

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Milk alternatives were in abundance; Oatley, Rude Health, Alpro and Almond Breeze to name but a few as more and more consumers shy away from dairy.

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Chocoholics were also catered for over the weekend, with Hotel Chocolat taking a large space and creating a huge amount of by-products from cocoa beans include herbal teas, hot chocolate and cocoa bean infused water!

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We were pretty charged up on caffeine and sugar by the end of the day, and looking forward to putting our learnings and insights to good use back in the studio. Stay tuned…

Cannes Young Lions: Designing a Revolution

It’s the first year that IAPI’s Young Lions Ireland has run a new-fangled category solely for design, so naturally, we thought; “we’ll give that a go!”. After much (read: little) persuasion from the team, we young-gun, under 30s of the RichardsDee clan were on our way to the briefing session where we were introduced to our client and a unique challenge, a full-scale rebrand of not-for-profit representative body, The Wheel.

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What was presented to us was the issue of an incredibly important and much-needed organisation that was struggling to express its authority, values, wealth of expertise and experience in the space through its dated and fragmented identity, that had been in use since the late 1990s. The Wheel supports over 1,300 of Ireland’s not-for-profit and voluntary groups through representation, training and advocacy. They play a vital role in ensuring a thriving Irish charity sector, and they wish to grow in the coming years. Their identity, as it stood, didn’t reflect the organisation, or its goals, as it had done when first created. The Wheel had changed and its identity was becoming a hindrance to pushing forward and continuing to strive for positive social change in Ireland.

What a fantastic opportunity for us to create a brand identity system that truly reflects the work that The Wheel does, and the values they stand for. An identity that works to transform how their audience perceives their organisation, and one that can challenge perceptions of the not-for-profit sector as a whole.

With merely a fortnight until our deadline, we set out to work!

We started our adventure with a trip down the rabbit hole. We got intimate with our knowledge of The Wheel, and really got to the core of what makes the organisation tick, what drives it at the heart. We concluded that it is people who drive The Wheel. People, striving towards a more fair and just Ireland, through action.

We conducted a deep dig into the sector, an exploration of our competitors, and identified key benchmarks in and out of category. We thought, why can’t we be more of a progressive thought leader, like MIT Media Lab? Or how could we represent activity and transformation, like Channel 4? Why can’t we benchmark The Wheel against some of the world’s most dynamic and progressive brands, and champion the idea that organisations like The Wheel are central to achieving real change in Irish society through the empowerment of people, collaboration, and action.

Based on our research, we began to develop possible territories for exploration. After a brainstorming session and some scribbling in our notebooks we were equipped with multiple concepts that we could tease out and subsequently decide as to which we felt was strong enough to take forward to creative stage.

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After whittling the bunch down to seven core ideas, we progressed with a route each, choosing to explore the spaces of:

‘Change/Support’

Ever-moving the wheel turns, leading the way. A supportive structure that not only moves forward but also supports a larger structure than itself. It’s through this free movement that The Wheel is able to shape change, transforming the industry and supporting its members.

And, because I couldn’t choose just one, what became a combined route of:

‘People Power’

The Wheel as a collective of doers, working together towards a common goal of a more fair and just Ireland. We are stronger together because, to create positive change, we must use all the resources at our disposal, and our people are the strongest resource we have. We utilise their knowledge, passion, and drive for good by lifting each other up and strengthening each organisation through collaboration and community.

‘Impact/Origins’

We can’t imagine a world before the invention of the wheel. The wheel impacted civilisation powerfully and set the world in motion, sparking the development of society as we know it. The Wheel is a catalyst for progression, evolution, and transformation. The Wheel inspires change, it evolves and enriches the organisations it represents and supports.

‘Revolution’

The revolution is active, constantly moving forward, it’s a cycle, a knock-on effect, a chain reaction, an idea sparked and transformed. It is active and it doesn’t stop. The Wheel tirelessly empowers the organisations it represents, inspiring and enabling an industry to create powerful change and challenge the status quo. The Wheel is always progressing towards its goal of a fairer and more just Ireland, enabling others to do the same.

Once we had our concepts clearly outlined, we progressed to creative exploration.

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With these core concepts at hand, we started to build outwards and develop our suite of key visual assets in alignment with these ideas, always referring back to the brief and sense checking to ensure that we were on the right path to creating something powerful, and useful, for The Wheel. After various potential executions and visual expressions of concepts we settled on a route that had ‘Revolution’ at its core, though it encompassed the ‘People Power’, ‘Impact/Origins’ and ‘Revolution’ routes, all in one.

Every element of the identity needed to suggest these core themes at its heart. Dynamism was key. This identity could not appear to be static, and it had to speak with authority and conviction.

We wanted to evoke the duality of the term ‘Revolution’; the physical act of revolving, being active; and a societal revolution that is sparked by the actions of people empowered to create change. The final execution we settled on used dynamic typography that would appear to rotate around a curve, interchangeable wheels that would suggest different factions of the organisation (whether it be common goals or people power etc.), and cyclical language devices to express the revolutionary action that The Wheel wished to inspire in Ireland through working with and supporting its clients. We employed an impactful black and white colour palette to suggest The Wheel’s transparency and straight-talking attitude. As an organisation in a landscape of groups that have been marred by scandal in recent years, it is imperative that they communicate their position in a clear, matter-of-fact way.

You can view the project in full here.

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We were beyond thrilled to hear that we had been shortlisted in the top 3 in our category by the Young Lions judging panel, and then even more overjoyed to hear that we had actually won! To be recognised by the Young Lions team and to be competing on behalf of our country in Cannes in June at such an internationally renowned and prestigious event is a huge honour.

We look forward to keeping you all posted on the rollercoaster that will be the following few months as we get into training for a whirlwind 24 hour brief against 40 other international teams, and prepare ourselves for a fantastic experience attending one of the most renowned festivals of creativity worldwide.

Exciting times ahead!

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51st&Green – A Fusion of Ireland and America

It’s been over a year in the making, but our role in the creation of the new executive lounge at Dublin Airport is complete. Not only is this lounge the only US Preclearance lounge in Europe, it is the first lounge on “US soil,” outside of America.  Working across concept, creative direction, naming, brand identity and passenger experience, this week marks the launch of the lounge, where all of these elements can be experienced together for the first time.

From an initial brief to delivery, the challenge was to convey and position a new lounge experience that captured the crossing of time zones and countries. With a clear understanding of the audience, we considered spaces for play, work, relaxation and to explore the fusion of Irish and American produce. A key focal point was the idea of a barista, to reinforce the quality of experience and to create a talking point for the lounge. MCA Architects led the delivery of the built environment, bringing to life the concept through references to time and the brand colour palette.

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Menu covers and delph.

The name 51st&Green was inspired by the idea of an intersection; the fusion of the best of Ireland with the best of America. The 51st represents the creation of a new time zone – the 51st state of America and the Green is a proud reference towards Ireland and the new Dublin Airport brand. In addition, the construction of the name reflects a traditional American address, and this street sign concept is brought through in the style of the brand mark. This theme is continued across all key touch points to build the 51st&Green story.

This new lounge represents a place where Ireland and America connect; a place where people, time and cultures blend to create a truly unique lounge experience, and we are delighted to have played a leading role in bringing the vision to life.

#51standGreen

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A Nod to Bewley’s Unique History

As part of a wider programme focusing on tea, we were tasked with producing a set of ‘Special Edition’ teas to elevate Bewley’s tea credentials and to capitalise on the growth being experienced in loose-leaf tea. It was important that the pack design not only motivated consumers to buy the product but also helped share the Bewley’s story and deliver on their mission ‘To Delight the Senses’. Focusing on three of the best-selling variants, Darjeeling, Assam and Irish Breakfast Tea, the special edition teas needed to work both individually and as a set. The design also needed to take into account that the chests would be displayed in multiple locations – in cafes and restaurants to add theatre and interest as well as being able to hold their own and compete for attention on a retail shelf.

We recognised the opportunity to create a unique format for Bewley’s Special Edition teas that would build on the brand’s compelling history as the original independent tea importer to Ireland. In 1835, Samuel Bewley imported 2,099 chests of tea directly from China on the Hellas ship and in doing so, broke the East India Company’s monopoly. This story became the inspiration for the packaging. We used small wooden chests as a nod to the original format that the tea would have arrived in. The ship became the symbol of the Bewley’s spirit, taking pride of place at the top of the packs. The panel design uses elements such as the mosaic tiles from the Grafton Street cafe, creating a unique and ownable frame that is both attractive and functional. Colour was intentionally kept to a minimum in order to mimic the look and feel of the original stencilled chests; black being the predominant colour with a pop of brighter colour to differentiate between the variants.

Design Thinkers 2015

Last week I attended The Design Thinkers conference in Toronto;  a unique conference bringing together designers, strategists and creative thinkers from across the globe. After spending a few days in the company of the RGD (Association of Registered Graphic Designers), I noticed a number of consistent themes emerging, notably the importance of:

 

– Creating the magic for our clients; as creative designers, we have an obligation to our clients to help them to see and realise the potential in ideas and what they can achieve – to take the every day and make it wonderful

– Embracing technology and using it to our advantage; by simplifying the working day and creating clarity in the way information is shared, providing inspiration to customers

 

– Being more in-sync with our clients ‘everyday’;  from coffee-break research and working with clients in their space, to commercially partnering with clients on flagship projects

 

– Revisiting what we do and why we do it; addressing the purpose of an agency, creating a defined company culture and a better work-life balance

 

– Being innovative and embracing new working methods; working quicker and wider, focusing on what is important on a project before developing the detail

 

– Adapting to the rise of the in-house design teams and helping them become the champions of design within their organisations

 

– Understanding the extent to which the design world is changing; we should not be afraid of crowdsourcing but of algorithms

 

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The overriding impression is one of a conference that celebrates the future of the industry and not just design as a craft. These are important lessons, which I believe can be learnt by other conferences: to be more open to the commercial needs of the business and the needs of the clients, both today and with an eye on where the industry may be heading in the future.  All in all, a great few days (and nights) were had in Toronto – I was extremely impressed by the work of the RGD in Canada, the community they have created and the conference as a whole.

Revisiting the past for gifting inspiration

Bewley’s has a long and proud association supporting Irish artists and recently appointed Irish illustrator and pattern designer, Paula McGloin to develop illustrations that could be used across a brand new Bewley’s limited edition coffee mug and gift set. The illustration draws inspiration from the exquisite Harry Clarke stained glass windows in the Grafton Street Cafe which features lavish details of oriental birds and decorative flowers. Paula used these references as the basis for her illustration to create an intricate pattern of teapots, cups, cup cakes, oriental fans, birds and butterflies.

As Bewley’s brand partners, we worked from the outset with Paula to develop the packaging and activations materials for launch and are looking forward to seeing it in store very soon.

Paula McGloin Limited Edition Mugs
Paula McGloin Limited Edition Mugs

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Paula McGloin

 

Paula McGloin Instore Activation

RichardsDee hosts ICAD Upstarts

 

Last night we hosted the designers participating in the 2015 ICAD Upstarts course. ICAD is a great initiative where up and coming designers work with a mentor and design studios to develop their work, challenge their thinking and improve their portfolio. We set a brief last week and their work was presented last night. Considering the short time scale, the work presented was excellent and an enjoyable evening was had discussing the work. Once again we were delighted be involved with this great initiative.

We are growing and looking for bright sparks

As we continue to grow our services and the scale of projects, we have opportunities for the following roles:

Account Manager
We are looking for a motivated account executive looking to take a step up, with first class skills in project management, communication, organisation and a passion for creativity and branding.  Working alongside the Account Directors you will either manage or assist with a range of projects from brand strategy, brand identity and brand experiences.  You will be involved from concept to completion including involvement with creative thinking, copywriting, budgets, proposals, delivery schedules and support documentation. You’ll be confident, personable and enthusiastic with initiative, you must have a keen eye for detail and real motivation to succeed and develop your career. You must demonstrate the potential of being an account manager of the future and want to work with a creative branding agency who wants to make a name for itself.

Design Internships
We have opportunities for design graduates looking for design internships – with the possibility of the internship developing into a full time role. You must demonstrate an excellent portfolio, thought process and desire to work across brand identity and brand experiences. Also you must demonstrate excellent software skills across that standard Creative Cloud apps. If interested drop us an email at martin@richardsdee.com

Full house for our latest Insights Talk

RD01_Insights_imageLastThursday evening, we were delighted to be joined by over fifty clients and colleagues at our studio, where Cathy Winston inspired and educated us in the process of Innovation. Black hats, yellow hats, start-up monopoly and cafe conversations, it was a night of creativity, ideas and new thinking – helping us improve our businesses and brands through embracing innovation.

This was our third Insights evenings, where we invite leaders, creatives and like minded individuals to share their passions and insights in an informal and sociable setting. The aim of the evenings are to encourage a shared learning environment where we can be inspired and empowered.

We were delighted with the amount of interest with our latest talk and would like to thank everyone for attending, we are now considering speakers for our next Insights evening which will be soon, and if you are interested in being invited to the next Insights evening then please drop us a note.